The Global Giants Google, Coca-Cola and AOL Together in the Digital World of Webit in Sofia

Sofia will be one of the world's digital hottest spots

Sofia • 25 May 2009

Sofia gathers international experts in the field of modern integrated marketing communications during the first digital marketing and e-commerce exhibition for Southeastern Europe – Webit

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On 7 and 8 October 2009 Sofia will be the host of the first event of its kind for Southeastern Europe in the field of digital marketing and e-commerce: Webit - e-Business & e-Marketing Expo for South-eastern Europe
The main focus of Webit will be the digital revolution and the business changes in the new conditions of technological development. The event is organized by e-Academy and will be held at the National Palace of Culture (NDK). The exhibition will be visited by digital technology experts from more than ten countries from Southeastern Europe and the rest of the world. The featured qualified and renowned speakers from all over the world, as well as the support by a number Bulgarian and international institutions will attribute to the event a highly professional level.

The event will combine two parts – a conference and an exhibition. The conference part of Webit will give you the opportunity to meet leading experts from all over the world, who will speak on the hottest topics within the field of modern integrated marketing communications and digital social environment. The event program features panels, sessions and case studies on topics related to online media, digital marketing, content management, connectivity and hosting, e-commerce, social media and web 2.0, etc. These are only some of the topics which would be discussed during the conference on both national and international level.

The speakers who will discuss the different issues and challenges are Bulgarian and world leaders in the field of digital technologies. Their main goal is far from commercial and therefore during the conference there will be no sales presentations, but information and know-how, which can be applied immediately to your work. Most of the invited guest-speakers are representatives of the biggest companies in the digital world, among which are: Google, Coca-Cola, eBay, Guardian, Ciao, Bytemobile and many more.

The exhibition part of Webit provides a unique opportunity for every company from South-eastern Europe that operates professionally in the field of digital technologies. Webit is the only e-Marketing exhibition in South-eastern Europe which makes it an attractive meeting point for thousands of clients and decision makers, who are well aware of the need to learn more about the industry and to meet potential solution providers. The best companies on the digital market from the region will be presented at the event. The organizers will provide discounts to all who reserve exhibition stands in advance.

“Despite the economic climate, the first Webit event stirs great interest”, says Plamen Russev - Founder and Managing Director of design.bg Studios Bulgaria, Chairman of e-Academy and Managing Director of Webit. He adds: “or maybe the climate is the reason for the interest. At a time of marketing budgets optimization, it makes sense for the advertisers to start looking for the proven effectiveness of the digital marketing provided by well-established interactive agencies and experts, who will certainly be present as exhibitors.” Mr. Russev adds that “the Webit participation of some of the most renowned experts from modern digital icons such as Google, Amazon, Guardian and others will contribute for the establishment of a new attitude towards Internet and the mobile marketing and advertising; it will build expectations of higher effectiveness in the field of digital corporate communications both for Bulgaria and the whole SEE region.”

The event is organized with the special media support of: Nova TV, Darik radio, Investor, MetroMedia, SeeNews, Economedia, Billboard – media partners for Bulgaria. eMarketing and strategic partner is design.bg Bulgaria, creative partner is Leo Burnett, PR partner is United Partners. Official WEBIT partner is the Global Mobile Marketing Association (MMA).

Take advantage of the opportunity for registration and free access to the exhibition area now at: www.webit.bg

About e-Academy: www.e-acad.eu
e-Academy is the first international education institute of its kind on the Balkans which holds a governmental license for professional avocation center in the fields of management and digital marketing.

e-Academy’s short-term objective is to work with companies for the improving the skills and knowledge of the existing human resources. As a result of the training at e-Academy, digital solutions should become an increasingly successful and integrated part of the company’s business development.

e-Academy is a partner of all companies during the process for qualification and improvement of their human resources and provision of future human resources through investment in their adequate and needed training. The provision of professional bachelor degree is a long-term goal and provides the partnering companies with an opportunity to establish scholarships and programs with the e-Academy.

e-Academy organizes international conferences, trainings, discussion panels, round tables, etc.

About design.bg: www.design.bg
Since its establishment in 1999, Design.BG Studios has grown into an international company with offices located in Bulgaria, Switzerland, the Czech Republic and the UK. The company’s portfolio features projects for four governments, dozens of non-governmental organizations, commercial and financial institutions and companies. Advertising and marketing campaigns, social networks concepts, internet online video and multimedia solutions, etc. The studio’s virtual office makes the communication with clients simple and extremely effective, regardless of their location. Today Design.BG Studios is working for clients from 4 continents and has received a number of international design and Internet marketing awards.

For more than 10 years design.bg has been gaining experience in the development of effective web solutions for some of the biggest brands. design.bg plans and implements strategies for online marketing, Internet communications, e-commerce and online customer services; design.bg works for the brand reputation and the communication of the marketing goals of its clients with the help of the tolls of the digital environment.

Experts in different spheres of the digital services work in the offices of design.bg in Bulgaria and Switzerland – this allows them to offer the highest level of services in the field of internet marketing, digital art, databases and content architecture and design, internet online video and multimedia, mobile marketing and communication solutions for social networks and media, as well as development of complex information systems and software.


For further information, please contact:

Plamen Russev
e-mail: plamen.russev@e-acad.eu

Denitsa Ilieva
e-mail: denitsa@united-partners.com
Tel.: +359 887 700 161