Nova Play is part of Nova Broadcasting Group, part of the Swedish media group MTG. It has been launched in 2010 and is the first profiled online television platform, exclusively dedicated to running video materials. Thanks to Nova Play viewers can watch online shows that have already been broadcasted, as well as some series from the television's program. This year Nova Play launched the first production made exclusively for online broadcast – “Hospital of hope” and thus, once again strengthened its image as one of the most innovative media.
Nova Play continues increasing its popularity, giving viewers the comfort of watching whatever they like, whenever they like to.